All business owners and managers really ought to be on LinkedIn by now.
However, to really get the maximum impact from LinkedIn, it’s critical to tweak your profile so that people are immediately gripped by what you have to offer. Six cool LinkedIn profile tips are discussed over at Inc.
Here are a few things to take note of:
- Appearances are critical. So make sure your profile picture is both professional and appealing.
- Your headline needs to be punchy and convey what your brand is about.
- Make the first few lines of your summary punchy.
- Include your website URL in your profile summary.