Are You Ignoring Offline Marketing?

There’s a real euphoria about social network marketing right now. Clearly, you need to have a presence on Facebook, Twitter, LinkedIn and a few others – but Business.Time suggests that businesses should not ignore offline marketing while creating their online and social presence.

Wipe the dust from your old Marketing 101 textbook and give yourself a quick refresher course – you might just find that simple, and largely inexpensive tactics, like  business cards, brochures, flyers and trade shows still offer a useful route to get into your customers thoughts.