Optimize Your Site For Mobile

Depending on which research report you thumb over, by 2014 roughly half of all internet use will be accessed via mobile devices. It does mean that any SME with a website (which should be all of them) needs to understand how to optimize a website for mobile users.

Here are a few basics to get you off on a sound footing:

  • Read about Google’s mobile optimization preferences.
  • Use a clean, responsive design for the mobile version of your site.
  • Appreciate what mobile users need from browsing – limit scrolling, reduce the need for text input and set up images on a percent basis rather than pixels.