Very few people are more qualified than Fred Wilson to talk about digital media start ups, and how to make them succeed. His first start up, Flatiron Partners was a storming success and the New York based entrepreneur laid out his own five key tips for start up success in a recent hour long interview.
The skeletal points include:
- Use content as advertising units
- Scale up before you think about monetizing
- Engage in social media analytics
- Use the low cost audience generation tactics available
- Employ crowdfunding
More details can be seen on this Inc article.